Architectural Problem Diagnostics In modern data engineering and web analytics, choosing a serverless platform to run containerized applications determines not only infrastructure costs but also imposes strict limitations on network topology, inter-service communication, and scaling methods. Historically, developers selected a platform based purely on their existing cloud provider. However, as of 2026, these solutions have…
1. What is Dataform Dataform is a Google Cloud tool that helps teams manage data transformations inside BigQuery. It is useful when you have many SQL scripts and want to organize them in one project. With Dataform you can: The main idea: Dataform makes your data pipeline clean, safe, and easy to understand. 2. Basic…
1. Product Goal and Solved Problems Goal: To provide safe, controlled, and stable data collection (Server-Side Tracking). It works perfectly even with strict browser limits (like ITP and AdBlock) and privacy laws (GDPR, CCPA). Business problems it solves: 2. Platform and Deployment (using Google Cloud Run) To host the Analytics Firewall, you need a strong…
The era of carefree client-side analytics is over. If your data collection strategy still relies on just putting a Google Tag Manager script on your website and hoping for the best, I have bad news for you: you are making business decisions based on hallucinations. AdBlock extensions cut up to 30–40% of client traffic. Browser…
Modern web analytics is a lot like an all-you-can-eat buffet in a Michelin-starred restaurant, where you are billed for every single gram of food on your plate, including the napkins. Vendors sell us the convenience of “one-click” integration, but behind the beautiful dashboards lies a massive financial black hole. Imagine a classic scenario: a high-load…
In May 2026, analysts from HCLTech published a report that made investors cry and IT directors laugh nervously: 43% of AI projects in big companies have officially failed. After three years of throwing money at the “AI revolution,” businesses now have a massive hangover. It turns out that buying an expensive AI subscription or renting…
Right now, the market is a bit crazy. Managers read news about ChatGPT and want to put a neural network everywhere — even in the office coffee machine. A client comes and says, “Let’s train an AI on our database to predict if clients will leave!” Spoiler: This usually ends with stressed analysts and a…
If you want to understand how a cloud provider develops its infrastructure, look at the DNA of the company that built it. Comparing Google Cloud Platform (GCP) and Oracle Cloud Infrastructure (OCI) is like comparing a laboratory of crazy, hyper-caffeinated scientists with an elite, ruthless law firm. The Core DNA Google Cloud: Built by engineers…
If you think machine learning is a closed club only for Python fans, where everyone sits in Jupyter Notebook and plays with PyTorch (building, for example, another lie detector), I have news for you. Microsoft just kicked the door down to enter this club. And they did it in their own style. Instead of making…